The Grameen Foundation, Columbia University’s Mailman School of Public Health and the Ghana Health Service are working together on a project called Mobile Technology for Community Health (MoTeCH). This joint initiative, funded by the Gates Foundation, is exploring how to best use mobile phones to increase quality and quantity of maternal and neonatal health services in Ghana.
“…For example, a woman might come in for a health check-up when she’s 12 or 14 weeks pregnant, at which point she would be registered into the MoTeCH system. She would then be on track to receive two kinds of messages: informative texts and action texts. The informative texts simply tell the parents what to expect (i.e., developmental stages) during a pregnancy, while the action texts encourage parents to make clinic visits based on their personal histories (such as needs for shots or follow-up appointments).
The other target audience of MoTeCH is community health workers who provide the vast majority of primary care in much of the developing world. The workers use mobile phones to enter data such as when they have seen a patient and what kind of treatment these patients received. Data is then compiled to more easily track patients.
The idea behind MoTeCH is to link the two systems so that the messages can be more specifically targeted and tailored to the needs of the individual parents; for example, if a pregnant woman misses a tetanus shot, the community health workers’ records will show how many weeks along she is and she can be easily sent a reminder. Similarly, messages can be sent to village community health workers alerting them to patients who are in need of specific services in order to locate the patient and encourage him or her to get treatment. ‘It gets community health care workers out of the clinic and seeking patients who need care a little bit more immediately,’ said Wood…”
Read the full story here.
For more info on the subject, take a look at Dying for Cell Phones (Literally).